Mystery Shopping: How to earn money by buying and evaluating stores
💡 Quick Tip
Would you like to get paid to dine out, visit a clothing store, or test drive a new car? Mystery Shopping is a real market research technique. Discover how to register with the best agencies, what skills you need to be a good mystery shopper, and how much you can really earn.
What is a Mystery Shopper?
A mystery shopper is hired to act like a normal customer and evaluate service quality, cleanliness, or protocol compliance. Brands need to know what happens when the boss isn't looking.
The Process
- Registration: Sign up with specialized agencies.
- Mission Selection: Receive offers in your area.
- The Visit: Buy or inquire following a script without being discovered.
- The Report: Fill out an online questionnaire at home.
What do you earn?
You get a reimbursement for the product/meal and a fee for your time (between $10 and $50 per visit). It's a great way to enjoy free experiences and earn extra cash.
📊 Practical Example
Suppose you do 4 missions a month. Two are at restaurants ($40 free dinner + $15 pay) and two are phone store visits ($20 pay each). At the end of the month, you enjoyed $80 worth of dinners and received $70 cash. Total perceived benefit: $150 for 6 hours of free time. It's an excellent way to complement your income while enjoying experiences you would otherwise have to pay for out of pocket.